Change is coming, but not a tsunami.
I am President of NetOffer.com, a corporate real estate broker offering flat fee mls listing services in Dallas, Fort Worth and the DFW Texas area. We also license technology to other flat fee real estate brokers. If you have questions after reading this article please visit our website and call me. I will be glad to talk with you.
There is a lot of talk about changes to the way that real estate agents and brokers charge for services. There is a lot of talk about the unfairness of charging Sellers 3% (more or less) to list their homes on the MLS. The fact is that listing a home on the MLS system takes about 20 minutes if you are poor typist. Preparing the listing documents takes about 10 minutes, less if you know what you are doing. Reviewing the documents takes a couple of minutes each when you do several hundred a year. Interviewing the Seller as part of the listing process takes between 10 and 30 minutes. The total time invested in the actual listing is less than an hour if you don't waste time.
Most of the time the Listing Agent/Broker must spend days and days and countless hours chasing potential listing clients. They compete with thousands of other agents and brokers for a limited number of clients wanting to sell their home. If you have to compete with the masses of people you must either charge a significant fee to compensate you for the time that you have to spend, or, you find a way to save time.
I started offering flat fee MLS listings in October 2004. During 2005 my company listed over 700 homes on the MLS in Texas, with over 600 of those in the DFW area. We did that because we offered listing services for fees as low as $99. Clients love our service and we make money.
How we make money is very simple. We have developed a technology and a system of working with that technology that makes the process of collecting and managing the flow of information between our clients and the MLS system the most efficient that is possible. Because of our system we operate at a much lower cost and with a higher level of service quality than anyone else in the market. This allows us to keep our costs down and thereby keep our fees low.
Our clients love the service and refer their friends. It works. Simple.
When more buyers and sellers experience this new way of doing business, and as they tell their friends and associates, this new way of doing business will catch on.
Got questions? Call me - Lee Thurburn - at 972-470-5888. I will answer your questions.
Want to get into the business? We license our technology. Even our competitors use our system.
Call any time.
There is a lot of talk about changes to the way that real estate agents and brokers charge for services. There is a lot of talk about the unfairness of charging Sellers 3% (more or less) to list their homes on the MLS. The fact is that listing a home on the MLS system takes about 20 minutes if you are poor typist. Preparing the listing documents takes about 10 minutes, less if you know what you are doing. Reviewing the documents takes a couple of minutes each when you do several hundred a year. Interviewing the Seller as part of the listing process takes between 10 and 30 minutes. The total time invested in the actual listing is less than an hour if you don't waste time.
Most of the time the Listing Agent/Broker must spend days and days and countless hours chasing potential listing clients. They compete with thousands of other agents and brokers for a limited number of clients wanting to sell their home. If you have to compete with the masses of people you must either charge a significant fee to compensate you for the time that you have to spend, or, you find a way to save time.
I started offering flat fee MLS listings in October 2004. During 2005 my company listed over 700 homes on the MLS in Texas, with over 600 of those in the DFW area. We did that because we offered listing services for fees as low as $99. Clients love our service and we make money.
How we make money is very simple. We have developed a technology and a system of working with that technology that makes the process of collecting and managing the flow of information between our clients and the MLS system the most efficient that is possible. Because of our system we operate at a much lower cost and with a higher level of service quality than anyone else in the market. This allows us to keep our costs down and thereby keep our fees low.
Our clients love the service and refer their friends. It works. Simple.
When more buyers and sellers experience this new way of doing business, and as they tell their friends and associates, this new way of doing business will catch on.
Got questions? Call me - Lee Thurburn - at 972-470-5888. I will answer your questions.
Want to get into the business? We license our technology. Even our competitors use our system.
Call any time.
posted by DallasFlatFee at 7:46 PM
0 Comments:
Post a Comment
<< Home